Pyjama

When Nacho asked us about the restyling of Pajama, the entry wine from his winery, it was an honor for us and a project that we accepted responsibly. Remaking the image of a wine is a challenge; it is about maintaining its character by adapting it to new requirements. Pajama was already a mature wine, it was still a “Crazy” project but with the rest and coherence of a wine that has come of age.

Adapting to the times required a change of clothes, which would start with the moss burgundy bottle as a base. The previous etiquette was one of those that we admired, but you had to take off your pajamas and put on your suit. A star outfit, comfortable, mature, valid for any season, alluding to the place where the grape grows and gives the wine its character. Earth, represented in that profile of the Aquilianos mountains, illuminated from the heights by a logo that represents the essence of its brand: the grape and the glass.