Dazller Eyeshadow

The Dazller eyeshadow packaging was designed to capture the playful and expressive essence of makeup, making it instantly relatable to a young and vibrant audience. The strategy focused on creating an eye-catching, illustration-based design that not only adds a fun, artistic touch but also ensures strong shelf presence.

The task involved creating packaging design for two palettes. By standing out among competitors in modern trade stores, the packaging enhances brand recall and reinforces Dazller’s identity as a youthful and trend-forward cosmetics brand. Through high-quality makeup products at an affordable price Dazller makes makeup accessible for all.