Kentucky Jack

Design Agency: 43’oz
Designer: Alex Kodimsky
Project Type: Produced, Commercial Work
Client: Sodiko (Belgium)
Location: Moldova

Redesign of “Kentucky Jack” bourbon

One of the famous Belgium company “Sodiko” has contacted design studio 43’oz for label redesign of bourbon “Kentucky Jack”. As the old design has gone out of date the task was focused on modern restyling of the product look.
In a new design we’ve developed an idea of using one of the present illustrations turning it to the key visual of the renew product. We’ve added the tabular zone, which is typical for classic performance of a given product category.

Label design is performed in a light scale and stands in contrast with the colour of a drink.