Design: Anvilhook branding
Project Type: Produced
Client: Litte Life Lab
Product Launch Location: Russia
Packaging Contents: Omega−3 fatty acids polyunsaturated fatty acids (PUFAs)
Packaging Substrate / Materials: Glass
Printing Process: flexography
Our team has developed a logo and packaging design for Omega 3 vitamins.
Little Life Lab has been engaged in the pharmaceutical business in Russia for more than 20 years and has extensive experience. World-renowned scientists participated in the development of the product, which could not but affect the quality of the drug. By its composition, it is a unique product for the Russian market, it is ahead of all its closest competitors in terms of characteristics.
Our task was to tell first of all about the expertise of the manufacturer, so we used the silver color as the basis for the label. We used a light mother-of-pearl effect to refer to marine life, which is the raw material for vitamins. The label turned out to be restrained, clear and premium. When printing, several different effects were used, which also serve as a sense of premium, but on a tactile level.