Design Agency: Simon Says Communication
Designer: Klas Lindstrand
Project Type: Produced, Commercial Work
Client: Bausch + Lomb
Location: Stockholm, Sweden
Packaging Contents: Eye drops
Packaging Materials: Carton
Oxyal – Relief and Comfort for Screen Tired Eyes
Tired eye is another term for what is commonly known as eyestrain – when eyes feel achy, weak, or heavy due to intense use. It is not a disease, and does not require medical treatment – but it never hurts to know how to prevent it.
Computer, phone and tablet screens can make your eyes feel dry, tired and strained. Bausch + Lomb now introduces the lubricant eye drops Oxyal – Relief and Comfort for Screen Tired Eyes. Moisturize and refresh your eyes in an efficient and comfortable way. Next time you’re sitting with a comprehensive sales report, wrestling with a giant presentation or trying to take your game up to the next level, be sure to have Oxyal on hand.
The minimalistic design and the drop that appears in the coated silver effect gives the packaging its unique look.