Antiage-Moisturizing product range

Design: ABC Design communication
Project Type: Produced, Commercial Work
Client: Frezyderm
Location: Athens, Greece

Frezyderm created a complete face & body product range.

The target was to present an innovation on the packaging, that will emphasize at the product’s fine quality.

The bold choice of a bottle that resembles a test tube, was the base of our design. The minimal image of a vertical meter leads the consumer’s mind into a product of serious laboratory study. Strictness is balanced with luxury given by the silver ring of the bottle, a harmonic combination of science and premium.