Premium Turkish Delight Bar

Design: B12 Creative Branding
Project Type: Produced, Commercial Work
Client: İkbal
Location: İstanbul, Turkey
Packaging Contents: Turkish Delight Bar
Packaging Substrate / Materials: Foil
Printing Process: Flexography

Based on 1922, İkbal distinguishes with its quality and taste of Turkish delight, now presents innovative products as 60g snack delight series consumers’ taste.

Packaging designs, that are performed by B12 Creative Branding, of “Premium Turkish Delight Bar” attract notice with Vanilla, Orange and Pomegranate ingredients.

Especially in the foreign markets, “Turkish Delight” is delicately carved in memory, emphasized strongly, ensuring that the shelf integrity is remarkable. The premium language in the designs refers to the quality of the products, while the strong typography clearly distinguish the products on the raft. With the simple design of the new package and minimal posture, it is desirable to attract the attention of the target audience.