Design: Prompt Design X CORdesign
Project Type: Produced
Client: Numaoy raimaijon Co.,Ltd.
Golden Pin Design Award PR: Daniel Cunningham
Product Launch Location: Thailand
Packaging Contents: Sugarcane juice
Packaging Substrate / Materials: Plastic
Printing Process: Digital printing
Through a style of literalist graphic design, this packaging specifically appeals to those who love sugarcane juice. It is designed to simulate the look, feel, and texture of the sugarcane flavor contained inside. Even from a distance, this design is distinctive on retail displays or shelves, and easily recognizable to consumers.
The packaging design is functional; the bottles can be stacked on top of one another, mimicking the form of actual sugarcane even further, and making the product easier to distribute in bulk.