Project Type: Produced
Product Launch Location: Italy
Packaging Contents: Fruit Juices
Substrate Packaging / Materials: Glass Bottle
Printing Process: Digital printing
Clean and minimal labels for organic, exclusive and naturally good fruit juices. Unlike the competitors, I preferred to leave the glass bottles free to highlight the colors of the juices, bright colors and sparkling flavors. As a graphic sign there is only a leaf to highlight the authenticity of the product, with the design of the fruit to easily distinguish them on the shelf.
Being natural fruit juices and they do not contain preservatives in the lower part of the label, I highlighted with a clean lettering the following message: “The pulp on the bottom is authenticity. The more there is the better. Shake me the goodness of the juice is on the bottom” .