Agency: Omni Creative
Graphic designer: Dimitar Prodanov
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Tomato and Pepper Paste
Packaging Substrate / Materials: Glass jar
Printing Process: Label printing
Natoora is a private label from Australia that imports and sells mainly food products. The beginning point was the Australian market which is saturated with red and black labels for tomato and pepper products. The goal was to separate them on a shelf with a white label. The direction was to make a modern, fresh and appealing design.