Mumbai, Maharashtra, India

A branding and packaging project for Quil Packaging in Canada who provide reusable packaging for eCommerce brands to ship their orders in.

With the growth of eCommerce companies, every order placed the number of shipping cartons increased, post which we throw away without considering the amount of waste produced. To curb this problem, we created reusable mailers for brands to use, to send online orders in a circular model.

The packaging designed is fun, funky, friendly, yet makes an impactful statement. Both to end customers and to the businesses they partner with, it builds up a movement to create awareness about wastage and the toll it takes on the environment.

This got customers to opt for reusable packaging by Quil over regualar cartons and also grew in partnership with newer brand tie-ups who got Quil Packaging on board as a sustainable packaging partner brand.