A Standing pouch bag packaging design for a fish cracker snack brand in Lampung Indonesia: The message to be given is the uniqueness of the product which is smaller in size than the size of crackers in general. Therefore, an illustration of a hand holding a product is added with the words “mini size” as a real comparison scale. Using bright colors, according to the target market of teenagers. The logo section incorporates the letter A and the shape of a fish as product category identification.
Designer : Gabriel Jason Sanjaya