Chocolates inspired by the food of the gods

Barceló Estudio

Costa de la Pols, 6, local 16, 07003 Palma, Illes Balears, España

The bean-to-bar chocolate line features a packaging design that is inspired by the history of the cocoa bean and its scientific name, Theobroma, which in Greek means ‘food of the gods.’ The cocoa fruit originates from the tropical regions and is derived from the cocoa tree, scientifically known as Theobroma cacao.

The chocolate bars are adorned with Greek gods that serve as the protagonists, each representing the unique character of the chocolate in an original and historical context. The design is crafted to be timeless, flexible, and modern, with a touch of originality and creativity that captivates the consumer’s attention. The aim is to engage the consumer through a conceptual visual story that is both exquisite and captivating.

Our packaging design features a cream-colored paper (Antique White) that conveys a classic-modern warmth with an artisanal touch.

The die-cut is adhesive-free, and the same box design is utilized for all models. We employ cost-effective monochrome printing, and the labels come in a variety of eye-catching colors with a modern and informative structure.

These flexible elements enable product differentiation while providing timelessness and dynamism to the design. By utilizing variable labels, we maintain a standardized base while offering variety across product lines. Overall, our design is both aesthetically pleasing and functional, designed to engage the consumer and communicate vital product information.


Barceló Estudio

Costa de la Pols, 6, local 16, 07003 Palma, Illes Balears, España
Creative Director & Graphic Designer : Xisco Barceló
Art Director & Graphic Designer: Estel Alcaraz
Cacao en Broma