Pizza Admirals – handmade and great taste


Packaging and identity for pizza Admirals

What if your frozen pizza is indistinguishable from restaurant pizza, is handmade according to unique recipes by an Italian chef, and contains only natural ingredients? That’s right! Reflect all of this in your packaging by creating a design system that emphasizes all of these benefits.

And the large food zone and color-coded taste allows you to spot it from afar on the shelf and unmistakably choose your favorite version of Admirals pizza.


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