Violanda – Proteino Biscuits

Agency: ABC Design Communication
Senior Art Director: Kornilios Nikolaidis
Location: Greece
Project Type: Produced
Client: Violanda
Product Launch Location: Europe
Packaging Contents: Protein Biscuits
Packaging Substrate / Materials: Pulp Carton
Printing Process: Offset printing

Violanda, a biscuits industry, has responded to the consumers’ need that have included protein products to their every day diet, creating the new biscuits range “PROTEINO” in three different flavours.

With a black packaging and key art elements the thunder and the sun rays, it visualizes in a clean and simple manner, the power and energy provided by the “PROTEINO” biscuit. For the logo, we used an intense vintage font, and the color code characterizes the range making it attractive and easy to remember for the consumer.