Salsipuedes

Design: Javier Garduño Estudio de Diseño
Project Type: Produced, Commercial Work
Client: Bodega Pardal y Punto
Location: Zamora. Spain
Packaging Contents: Wine
Packaging Substrate / Materials: Glass, paper
Printing Process: Flexography, digital printing, screen printing, foil stamping

Salsipuedes is a tribute to a street of Argusino a small village in the province of Zamora. This village was flooded by the waters of a resrvoir in the mid-twentieth century and when the water of the reservoir falls you can see the floor of some typical constructions. On the label we decided to make a labyrinth with the plant of the village made with the stones that are in Argusino. The stones have a relief and a UV varnish that make them almost real, accompanied by stamping lines to symbolize the labyrinth. As a novelty we made a collar that hides the story of Argusino as that story was hidden by the waters of the reservoir.