Project Type: Produced
Client: Kykao Handcrafted
Product Launch Location: Greece
Packaging Contents: Beer
Packaging Substrate / Materials: Glass, plastic
Printing Process: Offset
KYKAO (ancient Greek: ΚΥΚΑΩ) means to stir, or metaphorically to throw into confusion. The name is inspired by an alcoholic drink made in ancient times, the Kykeon. In this, alcohol would be brewed with various herbs and ingredients with variable results. The word Kykeon is still used today in modern Greek to describe turmoil and disorder.
The name was carefully chosen to describe what these brewers are actually doing. After up scaling from home brewing, they have maintained a strictly hands-on process of crafting numerous beers with experimental ingredients.