Design: Jo Cutri Studio
Project Type: Produced
Product Launch Location: United States
Packaging Contents: Argan Nut Butters
Packaging Substrate / Materials: Aluminium Sachets
Printing Process: Digital Print
Amlu create argan nut butters with real, simple ingredients and Organic Argan Oil. The products are based on Moroccan traditions, such as “Amlou,” the traditional Moroccan nut butter.
Jo Cutri Studio were commissioned to create a brand and packaging range to spread across a vast range of flavours. Using unique color palettes and ingredient illustrations, each product is distinctive while still working harmoniously as a range.
Jo Cutri Studio created a cohesive set of designs for each flavour in the range while still all having a common theme.