Sambal Ijo Pijo

Design: Sazrella Studio
Location: Malaysia
Project Type: Produced
Client: Emelia Malik Empire
Product Launch Location: Malaysia
Packaging Contents: Sambal ( hot sauce )
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Printing

EME,Sambal Ijo Pijo Label Design

Sambal Ijo Pijo is a Premium sambal brand. We were responsible for their logo design and packaging.

The challenge is to redesign their label design to a more fresh, modern and fun look, so We create a new look for packaging design that came up with the new story.

They’re also a sentimental value in the design where is a seal stamp that written “Dari air tangan pramugari” which mean it is “handcrafted by a stewardess”.