Geisha Coffee Collection

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Design: Lung-Hao Chiang
Location: Taiwan
Project Type: Concept
Packaging Contents: Coffee
Packaging Substrate / Materials: Paper, Aluminium
Printing Process: Digital printing, Screen printing

Collected four geisha coffees to present the image of geisha in the packaging more closely.

Geisha coffee in Taiwan is usually associated with a geisha in Japanese culture because of its name, so the image of a geisha is chosen as the main visual to strengthen the memory point of the packaging design.

What’s Unique?
I hope to minimize the explanatory text in the packaging design, and I hope to attract consumers’ attention in a more eye-catching way. The packaging design combines the exquisite and elegant image of the geisha and uses the unique walking style of the geisha as the coffee bean label. The coffee bean box design is also inspired by the kimono. The process of assembling and combining the packaging is like dressing up and putting on the geisha. Elegant kimono.