Les Vinificateurs

Agency: Atipus Barcelona
Photography: Enric Badrinas
Project Type: Produced
Packaging Content: Wine
Location: Spain

Les Vinificateurs is a singular wine: Le Petit Ballon created it specifically for their consumers’ taste. They gave a questionnaire to their regular clients and based on their answers, the wine was made. Because it was such a peculiar process, we wanted to reflect just that. We translated their data into visuals. We used bars, circles, and other geometric figures used in statistical graphics. Proportionally to their data, we composed each segment of the label.