Derrick Lin


Design: Kevin Rosales
Co-founder, Owner and Managing Director: Oliver Simon
Location: New Zealand
Project Type: Produced
Client: Gochu x Black Estate Wines
Product Launch Location: Global
Packaging Contents: Wine
Packaging Substrate / Materials: Glass Bottle

A collaborative project between new Korean restaurant, Gochu, and family-owned, organic winery, Black Estate, located in New Zealand.

From select rows of young vines block at Black Estate’s Home Vineyard, this wine is bright, youthful and innovative. Ripe wild raspberries, dark, soft like cured coppa, savoury, spice. Hand picked organic & biodynamic fruit. Unfined and unfiltered. No additives except minimal sulphur at bottling. Bottled under cork.

What’s Unique?
The direction behind this label revolves around the gradients and general colours that surround this Pinot Noir. With the label mainly showcasing a dark-background tone, a bright, complimentary red has been applied towards the main logo and supporting text — creating a strong, contrasting look that catches the viewer’s eye.