The 7th Edition Design Papers Collection

The 7th Edition Design Papers Collection

Once more, for the Vienna-based company Europapier, we designed the box and catalog of their specialty papers. Because one of the most important papers in the new catalog is Kaffee Papier Recycelt, which contains coffee grounds, we kept in mind sustainability and the value of recycling throughout the process. Each box is different because the structure of these papers makes each one distinct.

Our goal was to convey the broad variety of diverse papers found in the catalog as well as their content. Throughout the process, we came to appreciate the elegance of fusing robust geometric design components with the sporadic organic particles that define coffee paper.

The pixelated packaging visuals represent the play of analog and digital, which is part of every design process. During the design process, the beauty and brilliance of combining bold geometric graphic elements with organic patterns of the Coffee Paper became evident.

The challenge of producing such a colossal and complex tool in a never-before-seen year within the paper industry was not easy. Paper availability issues, as well as big fluctuations among the players on the market, meant that everyone involved in the making always had to plan two steps ahead and consider backup solutions, much like a game of chess. Each time, the production of the Design Papers catalogue is more challenging and complex than the last time. The making of the 8 circle pages alone required 8 professionals a full 45 days to complete.

Carefully curated and made with great dedication, the Europapier Design Collection focuses on the needs of graphic industry professionals, creatives, and of course, paper lovers and invites them all to step into a world of magical possibilities.