NN.07 Packaging

NN.07 Introduces new packaging concept adorned by their new logo.

During Copenhagen Fashion Week SS24, NN.07 introduced their new logo and visual identity to the public with their three-day takeover at Depanneur. Now we are introducing our most recent efforts in changing our visual and tactile identity. In coherence with our CSR values Towards Tomorrow, designing, developing and producing our new line of packaging with respect for people and the planet has been of the highest priority, since we started the project. We have streamlined our packaging and removed all excess material to minimise our waste. Our packaging is now completely paper-based and plastic free, made from renewable materials from FSC-certified sustainable forestry to preserve the natural look and feel of the raw materials.

Retail Packaging
Our bags are made from off-white FSC-certified kraft paper from sustainable forestry with 100% recycled cotton handles printed using water-based inks. No coating or dyes are used to preserve the natural look and feel of paper. The receipt holder and stickers are made from soft-touch Paptic – an innovative and entirely naturalmaterial made from FSC-certified paper that is both flexible and water-resistant, printed using soy-based ink.

E-com Packaging
Our boxes, mailers, shopping bags and gift wrapping are made from natural FSC-certified kraft paper from sustainable forestry. No coating or dyes are used to preserve the natural look and feel of the paper printed using water-based inks.