Valcoat Paints | Art Luxe Tile Adhesive

Iris Design

4/69P, Vineet Khand 4, Vineet Khand 1, Gomti Nagar, Lucknow, Uttar Pradesh 226010, India

Introducing Art Luxe Tile Adhesive by Valcoat Paints, a product that redefines luxury in the world of wall decor. Designed with meticulous attention to detail, this packaging embodies the essence of opulence and modernity while delivering a message of quality and innovation.

Luxury Wall Decor Range: Art Luxe is synonymous with luxury, and its packaging design reflects this perfectly. Crafted exclusively for the luxury market segment, the packaging exudes an aura of extravagance, setting it apart from conventional tile adhesives.

Home Icon Subconscious Association: The product’s full name, “Art Luxe StoneEx Tile and Stone Expert,” subtly incorporates a home icon shape in the space between “Ex”. This subconscious association relates the product to home-based projects, making it more appealing to homeowners and interior decorators.

Inspired Design: The heart of this packaging design draws inspiration from the intricate lines that emerge when adhesive is expertly applied. Circular, graceful lines create a sense of continuity and luxury. These elegant patterns, rendered on the packaging, evoke a feeling of artistic craftsmanship and connection.

Subconscious Connection for Contractors: Art Luxe Tile Adhesive’s packaging is strategically designed to resonate with its target audience, particularly contractors and laborers who often purchase the product from stores. The adhesive pattern on the packaging creates a subconscious connection with those who work with it daily, fostering a sense of familiarity and affinity. This connection translates into increased sales, benefiting both the contractors and the company.

Minimalist Modernity for Customers: For the general customer, the packaging presents a minimalist, modern, and straightforward aesthetic with a benefit call-out grid.

Benefit Call-Out Grid: The front of the packaging features a benefit call-out grid that clearly specifies all the features of the product. This user-friendly approach ensures that customers can easily understand the advantages of choosing Art Luxe Tile Adhesive. It simplifies the decision-making process and enhances the overall customer experience.

Metallic Packaging, Subtle Color & Gradient Effect: The packaging design is intended to be printed on metallic materials, enhancing the sense of luxury and sophistication. Subtle, muted color are chosen to convey a sense of luxury. The gradient effect incorporated into the design interacts with the metallic surface, creating an interplay of light and shadow that elevates the packaging’s visual appeal.

A Paradigm Shift in Product Design: Valcoat Paints’ Art Luxe Tile Adhesive packaging stands as a symbol of innovative design and functionality. Beyond elevating the product, it transforms the perception of tile adhesives, positioning them as a luxury addition to the world of wall decor, poised to revolutionize how brick-and-mortar products are designed and presented.

 

Iris Design

4/69P, Vineet Khand 4, Vineet Khand 1, Gomti Nagar, Lucknow, Uttar Pradesh 226010, India
Credits:
Agency: Iris Design
Designer : Manvendra Singh
Client:
Frederick And Machtig Industries Private Limited