Let’s Get Trucho: The Packaging That Redefines Holiday Magic

SR.BRAND STUDIO

On the occasion of Christmas, we present the packaging developed for Let’s get Trucho, a board game brand with operations in the Dominican Republic. We took inspiration from the iconic presentation of a well-known cookie brand, reinterpreting its aesthetics with a warm and familiar touch.

Its style celebrates the values ​​of unity and joy, and the packaging reinforces the brand’s purpose: to offer meaningful experiences and emotionally connect with its audience. Attention to detail in the art direction was in charge of photographer Leslie Mejias.

This packaging not only evokes nostalgia and familiarity, but also communicates the brand’s purpose: to unite families through unique and fun experiences.

Can an everyday object become a symbol of special moments? Of course!