Honey Packaging – 1987 by Shafia

Brand Name: 1987 by Shafia
Category: Wild & Raw Honey
Brand Concept: Nature-inspired honey with pure, elegant design that speaks for itself.
Designed by: Richest Branding

For 1987 by Shafia, we transformed traditional honey packaging into a refined and story-rich experience. Drawing from the purity and legacy of handcrafted honey, the brand identity and packaging were designed to celebrate authenticity with modern elegance.

A standout feature is the drip-shaped window inspired by a honey dipper, offering a glimpse of the product and creating a tactile connection even before opening. The hexagon bottle shape nods to natural honeycombs, blending heritage with a futuristic feel.

With clean lines, a warm organic palette, and eco-conscious materials, the design reflects richness without excess. Every detail from the custom dieline to the unboxing was crafted to evoke emotion and elevate the user experience.

Richest Branding collaborated closely with the founders to shape the brand’s complete journey, from strategic thinking and concept development to packaging innovation and storytelling. The result is a sensory narrative that expresses craftsmanship, nature, and timeless luxury.

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