Oro Pop

The bubbles escape the bottle. And become object.

For OROPOP, I started with a golden bubble wrap envelope — an ordinary, industrial material. But those golden bubbles are no longer just air: they become the physical extension of the sparkling wine, a skin that gives shape and visibility to the effervescence hidden inside the bottle.

A design gesture that flips the rules of labeling: instead of applying decorative elements onto paper, here a real, everyday object becomes the surface itself. On top of it, just a Fedrigoni paper label that completes the story.

OROPOP is a limited-edition artwork. A dialogue between material, design, and meaning.

A shadow that is no longer a shadow.

To narrate OROPOP, I created an image where the background is a black bubble wrap surface — the same material used on the bottle. But here, the bottle’s shadow is reversed into light. A golden projection, as if the wine itself is visually pouring out of the bottle, shaping its form through luminous bubbles. Once again, bubble wrap transforms: from surface to volume, from protection to projection.

OROPOP is this: matter becoming meaning, light replacing shadow.