Samsung Exynos Promotional Packaging for VIP

Creative Agency: minimalist
Creative Direction / Design: Wonchan Lee
Structural Design: Ohyun Kwon
Planning / Marketging: Changwan Kim of Samsung Electronics
Client: Samsung Electronics
Location: South Korea

With successful rapid growth of Exynos, Samsung Electronics have asked us to develop a package design for VIP to promote its brand externally.

minimalist has expanded the identity and carefully developed, manufactured the packaging solution. The packaging consists of a series of stationery items including pen, leather cover notebook, leather passport wallet, business card.