Tattva (Student Project)

Graphic Designer: Sneha Mehta
Product Designer: Tanuj Thomas Abraham
Project Type: Student Project
School: MIT Institute of Design
Location: Pune, India
Packaging Contents: Spices

Spices are sold in Indian markets loose and unbranded. Branded spices are sold pre-ground, in bottles or packets. Both sources are capable of having lost potency, or having traces of adulteration. Therefore, we wanted to create a packaging solution for spices so that they don’t lose potency until the moment of usage. This is important to protect the incredible culinary heritage of Indian spices.

This packaging solution is a grinder bottle that contains whole spices, making sure they retain 100% of their flavor.

What’s Unique?
No packaging solution exists that merges a grinder bottle with whole spices. It is an innovation in ease of using spices and protecting their potency and flavour.