Allinson Flour (Redesigned)

Derrick Lin


Designed by Ziggurat Brands, United Kingdom.

The flour market had become as stale as week-old bread. The resurgent interest in real baking, cooking from scratch and healthy eating, allowed us to help Allinson completely rejuvenate an entire sector by demonstrating the craft inherent in their products and the heritage of Thomas Allinson’s pioneering philosophy of food.