Ovvio Cupcakes (Student Project)

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Designer: Chelsea Stewart
Country: United States

Student project for structural packaging class was created by studying the hierarchy and social structure of Bees.

Ovvio all natural cupcake Co. is a small batch, high end brand, concerned with creating products centered around different types of honey. This simple structure mimics the hive’s honeycomb shape by its casing and individual packages.

This was a great opportunity to create something new, which uses natural elements and ingredients. Each space is refillable with new packages, making this project reusable and more sustainable than other packaging solutions.

Utilizing geometric shapes and natural materials were the main goals in creating a new packing project. I believe the structure becomes a memorable structure, which accents the kitchen / space it fills.