Autozone (Student Project)



Designer: JQ Lim
Project Type: Student Project
School: ArtCenter College of Design
Course: Packaging 2
Tutor: Ania Borysiewicz
Location: Pasadena, U.S.A
Packaging Contents: Hand Cleaner, Headlight Bulb, Wrenches, Towel

Rebranding Autozone and give new packaging. People are frustrated when their cars are broken, they are daunted by the idea that they lack mechanical knowledge and tools for cars. However, recent generation of people are capable of fixing their cars through self-guidance, thanks to the help of Autozone and internet. Autozone provides tools, parts, and some help for those who seek to repair their own cars. AutoZone will target the smart devices user and help them accomplish their smart life.