Designer: Erhan ÖZDEN, Turkey
Project Type: Produced, Commercial Work
Client: Kamiki Whisky
Location: Nara, Japan
Packaging Contents: Whisky
Packaging Substrate / Materials: Glass
Printing Process: Offset Printing
Kamiki’s story takes place in a truly ancient land—one of spiritual and carnal harmony—in the temples of Nara in Japan.
The ancient capital of Japan’s Nara Prefecture, Nara holds many temples from the 8th century that imperturbably give the holy capital its power. Ōmiwa Shrine in Nara is one of Japan’s oldest extant Shinto shrines. It is a tutelary shrine of the Japanese alcohol producers. Most well-known alcohol producer families are in Nara and these families have a centuries-old tradition of producing alcohol for Ōmiwa.
The alcohol produced by these families is served as blessings at Shinto temples. One of these family who produce alcohol for Kamiki is one of the last Samurai families. Because of this our Logotype has a Samurai’s “Katana” sword. Sword looks like cut our logotype like KA-MI-KI. Our name Inspired by beautiful breezes coming from the Mountain of the God, we named our whisky KAMIKI whereby “KAMI” means “GOD” and “IKI” means “BREATH”. And our logotype is not horizontal or vertical form.
What’s Unique?
The first japanese whisky brand looks like not so traditional. Contemporary (Not seen as a traditional and old look not low energy), Delux (Belong to premium segment), Accessible (Not too distant or expensive). Design is stand out from YAMAZAKI, HAKUSHU, NIKKA with a more contemporary look. At the same time, not deviant from MALT Scotch Whisky category and to be part of International look and feel.