Cold Pressed Juice (Concept)

Derrick Lin


Designer: Anastasia Bakusheva
Project Type: Concept
Location: Russia, Saint-Petersburg
Packaging Contents: Fruit juices
Packaging Substrate / Materials: Plastic bottle
Printing Process: Digital printing

The task was to create natural positive package for series of juices. There are 3 tastes: cranberry, orange and apple juice. This package concept must be so fresh and looks delicious. For me this brand of home-made juices associate with botanical illustrations, so i decided to draw watercolour pattern for package. All illustrations were painted by me and after that scanned and edited in Adobe Photoshop. The illustrations had drawn in realistic manner to look them more tasty for people, everyone should enjoy looking at them and having a thought about buying this product. I was so lucky to work on this project and I really like it because of the work I made and the lessons I learnt. I really appreciate this package design experience with watercolour illustrations.

What’s Unique?
This project combines digital work on package and traditional watercolour illustrations.