Sparrow Design


Agency: Sparrow Design
Art Director / Designer: Marek Kowalczyk
Location: Poland
Project Type: Produced
Client: Hørde
Product Launch Location: Poland
Packaging Contents: Bath and Beauty
Packaging Substrate / Materials: Glass bottle, Paper, Cardboard
Printing Process: Digital printing, Flexography, Spot UV

Hørde is a Polish brand that produces natural, vegan cosmetics for barbers. Hørde derives its strength and quality straight from nature. It’s a strong, distinctive, masculine brand, dedicated to bearded men and lovers tradition and professionalism in the barbershop.

The set consists of two Lumberjack and Smoky Amber fragrance lines. In the Hørde range, you will find, among others beard oil, beard lotions, beard shampoos and a beard brush with a handle made of high-quality wood beech.

The brand logo or deer refers to the power of nature enclosed in HØRDE cosmetics. A brand that claims is assigned to the brand logo reflects the character of the brand “BE WILD. CRAFTED BY NATURE.” Green and brown colours and distinctive typography, distinguishes packaging and gives them strong, wild character.