Reflora

Design: Luminous Design Group
Location: Greece
Project Type: Produced
Client: Reflora
Product Launch Location: Germany

The microbiome is composed of communities of bacteria and fungi that live inside the human body, being an integral part of our immune system. Reflora Skin is the first dermocosmetic brand in Europe, which is offering products that are fully adapted for the skin microbiome, free of cortisone allergens and fragrances. Putting unnecessary elements aside, we took a typography first approach for the design of the container, in order to highlight the brand’s position as a trusted advisor and its willingness for constant research. The composition comes together as a whole with a monochromatic treatment that creates a bold visual identity, thus highlighting the brand’s purpose.