Wong Chi Kei Dried Abalones Noodles



Design: Higgs Design
Location: China
Project Type: Produced
Client: Wong Chi Kei
Product Launch Location: Global
Packaging Contents: Noodles, Dried Abalones
Packaging Substrate / Materials: Paper

The abalone noodle gift box is designed with calligraphy characters. The character “Noodle” written by the father of the responsible person. It is accompanied by the process of making noodle and the illustration elements of Macau. It Outlines the integration of tradition, modernity and symbolizes the concept of artisan hand extending the brand inheritance.

The color of dark green and gold, red collocation, all show precious, delicate design metaphor noodle like silver silk, at the same time let elegant packaging perfect support Wong Chi Kei constantly strive for perfection spirit, classic inheritance, never forget the original intention.