Banana condoms

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Design: Saloni Chopra, Harshwardhan Gokhle
Location: India
Project Type: Student Project
School: MIT Institute of design
Tutor: Prof. Rajendra Thakre
Packaging Contents: Condom
Packaging Substrate / Materials: Cardboard, Plastic, Paper
Printing Process: Digital Printing

With banana condoms, we attempt to normalize sex and celebrate it in all its’ glory, honesty, and messiness. The shift of attitude towards sex is long due in India, and we want to bring in a stroke of boldness to that wave of change which is already picking up momentum. From a shameful sin to a primal pleasure, is the perceptive change we root for.

Banana condoms come in 4 variations- Classic, Ribbed, Dotted, and Sensation. Most of the condom packages in India, pictures of minimally clothed models. We want to move away from these traditional visuals. We focused on how sex feels, rather than what it looks like.

What’s Unique?
Banana condoms is a tabletop product rather than hidden away in a sock drawer. Other than the visual, the structure has also been modified. The Primary package is shrink-wrapped (like a cheese slice) which can be peeled off hassle-free. Not only is the package easy to open, but it also doubles as a disposable bag, for proper disposal after usage.