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Global

Design: Anna Ivanova
Location: Russia
Project Type: Concept
Packaging Contents: Lemonade
Packaging Substrate / Materials: Glass bottle

Mates City Drinks produces and sells natural lemonades and other beverages. They create excellent and unique recipes, sell drinks in cafes and bars and also deliver them to people.

Mates founder reached out to me to create a logotype and package design which differs from the competition and introduces the brand to the audience with clear message: it is all about happiness and freedom.

I created a custom logotype with a strong and individual appearance that represents the character of the brand, friendly and honest. For the labels I made simple illustrations with retro style, summer mood and warm, muted colours.