When we create a conceptual design, it is essential to capture the essence of the idea and transform it into reality in the most refined and effective way. In our label design, we weave the concept behind the name “Isperitus” – inspired by the “Spirit of Asparuh”, embodying it through the powerful image of an eagle. The golden eagle, a majestic symbol of prestige, power, and bravery, embodies the spirit of sophistication and adds significance to the high-quality whiskey, enriching it with solidity. The label not only features a unique author’s illustration but also stands out with printing effects that bring the design to completion in the final stage of its development.