Naughty and Nice Cookies

Derrick Lin


Creative Agency: Coats Design
Design: Matt Grantham
Hand Finished spray painting: Matt Grantham, Dan Leggett, Hazel Thomas, Vanessa Coats
Cookies: Moustahe – Auckland CBD
Project Type: Self Promotion
Location: Auckland, New Zealand

Cookies and Christmas. A time honoured tradition. Coats Design annual Christmas gift put a spin on how to package up these sweet treats. Using ‘Santa’s making a list’ as a starting point, Coats packaged two opposing cookies in their own boxes – a (very) naughty one and a nice version (as nice as a cookie can get anyway!). The point of difference came in the wrapping paper – using a metallic substrate, each member of the Coats team spray painted around the printed design. Resulting in each pack being completely unique with a handmade finish. A very apt gift reflecting the studios philosophy.

The Unique Points Of The Packaging:
Hand finished spray paint on each outer wrap using artists spray paint – no two packs were the same.