FLORIAN (Student Project)

Posted on

Derrick Lin


Designer: Nora Kaszanyi
Project Type: Student Project
School: Moholy-Nagy University of Art and Design
Location: Budapest, Hungary
Packaging Contents: Cigar, Tobacco, Cigarette
Packaging Material: Paper

F L O R I A N – Budapest brand

In this semester we had to create a brand or a product which is related in some way to Budapest. The identity had to be prepared in three different styles and this is the first one in historicist style. Hungary is not the primary center for tobacco production but at the turn of the century a few tobacco factory worked in Budapest. Among them the most significant one was in Óbuda that was located at Flórián Square. This square is named after St. Florian, the patron saint of fire protection and firefighters so I chose name Florian for this reason and built the brand identity around his figure.