New Year’s Gorenjka Special Chocolate Collection

Agency: Agencija 101
Graphic designer: Ana Logar
Illustrator: Matjaž Učakar
Designer: Aleksandra Langenfus
Project Type: Produced, Commercial Work
Client: Žito, d.d.
Location: Ljubljana, Slovenia
Packaging Contents: Slovenian chocolates

We changed the image of Slovenian Gorenjka chocolates for the holiday season. The design was inspired by the atmosphere of the holidays: warmth, gift giving and festivities; so we wrapped Gorenjka chocolates is knitwear. Gold colour and knitted pattern reminded of glamour and homely feeling of the holidays and the new look also attracted the attention of all who are unhandy with wrapping gifts, so the chocolates presented perfect gifts for all loved ones.