Posted on

Derrick Lin


Creative Agency: Jacob White
Project Type: Produced, Commercial Work
Location: Australia
Packaging Contents: Chocolates
Packaging Materials: Cardboard, Paper, Plastic

CARPE KOKO! is a high-end chocolate brand. The CARPE KOKO! branding is inspired by the Art Deco design style, representing luxury, glamour, and exuberance. The branding involves rich colours, bold geometric shapes, lavish ornamentation and metallic finishes to instantly add glitz and glamour and imply luxury and wealth.

What’s Unique?
The chocolates are delivered around Australia in a gold, metallic finished shipper box – ornamental patterns are cut from the box to reveal the white of the foam underneath.

It’s not your run-of-the-mill chocolate packaging – the chocolates are contained in draws and are stacked and wrapped with a signature binder.