Creative Agency: DDC.Lab
Art director: Alexander Frelikh
Designer: Elena Kharitonova
Project Type: Concept
Location: Saint-Petersburg, Russia
Packaging Contents: Beverages, Cocktail, Beer
Packaging Substrate / Materials: Glass bottle
Printing Process: Flexography, Foil stamping
We created visual image of alcohol fake-brand using as example tiki-coctails.
In design has been used image of statuette of gods, created in black & white graphic with tattoo elements of ancient people Maori. Material of product label simulates wood, which tiki-gods was made of.
Mask expressions illustrates the mood of three tastes – powerful “Zombi”, playful tropical ”Mai Tai”, spicy relaxing “Dr.Funk”.