Creative Agency: Vibranding
Project Type: Produced, Commercial Work
Location: Granollers, Spain
Packaging Contents: Sweets, candy
Packaging Substrate / Materials: Cardboard
Printing Process: Digital printing
We know that candy may not be the most original present, but, whatever, we love candy. And it let us desing a very special and unique packaging. We wanted to play with sensations: taste, vision and touch. We are not just giving delicious artisan candy. The lid of the box is an optic ilusion, a “physical gif”, that expands and contracts when you move it. Call it sensorial packaging. It is a box that vibrates.
We give candy because we want to make sweeter the life of our clients, colleages and friends. We want them to relax for a bit. We want to share something with them and want them to share it too.
And we created a landing page www.mascaramelos.com where people can order the pack or just more candy. Because we do not want this very special box to end in the trash when you run out of candy.