Rohatyy Zaets’

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Design: Intsign
Creative Director: Oleg Dzogan
Project Type: Produced
Client: Manufactura Rohatyy Zayets’
Location: Kyiv, Ukraine
Packaging Contents: Cider, lemonade
Packaging Substrate / Materials: Glass bottle, Paper, Aluminium

It is said that once in the morning, while leaving the bar, the founders of the brand saw two horned hares, who were arguing about a basket of ripe apples.

So that’s how they came up with the taste of summer and freshness in one bottle — it is all about Rohatyy Zayets’ cider, made of fermenting apple juice with an old technology.