Design: Lee Hajin
Project Type: Student Project
School: The One Academy
Course: Advertising and Graphic Design
Tutor: Deanie Cham
Packaging Contents: Durian Chocolates
Packaging Substrate / Materials: Foam Board, Mounting Board, Ribbon, Paper, Artcard, Cord Handle
Harriston Chocolate Packaging is a set of durian chocolate that is targeted mainly to tourists so that they can bring back their country and share a sweet Malaysia delight to others in a convenient way.
The patterns are inspired by Malaysia traditional floral batik and durian batik to express the nature of Malaysia. The gradient chocolate bars are inspired by the true colours and the culture of Malaysia.
My packaging visual tends to express more of the elegance of the batik pattern and the whole mood. However, the main highlight of my design is to showcase the beautiful colours of gradient that are meticulously handcrafted.