RB Pharma 2020 zero waste



Agency: Majortom
Creative Director: Pedro Machado
Art Director: Tânia Brás
Graphic Design: Romana Soares
Location: Portugal
Project Type: Produced
Client: RB Pharma
Product Launch Location: Global
Packaging Contents: Aluminium bottle
Packaging Substrate / Materials: Recycled Paper
Printing Process: Digital printing

This project was the beginning of a zero-waste program from RbPharm.

The project was made reducing ecological footprint, Majortom designed it using sustainable materials and gave it a way of reusing the packaging.

The packaging himself has a suggestion of one challenge per month, allowing people to find how simple it is to reduce their ecological footprint.

RbPharma and Majortom are already doing its share, now it is your turn.